The trick to developing a product that is guaranteed to sell like crazy is to offer a solution to a problem. If you can save people time, money, or hassle, theyll be willing to pay for your solution! - Corey Rudl

If someone offered to help you make a million dollars, why would you say, no? This very thing goes on all the time to thousands of people all over the world. You may have never imagined you could make a six-seven figure income, yet its happening all the time on the internet. This is the result of internet marketing. It is a viable business and has made many millionaires. Even 19-year-old billionaires!

On the internet, millions upon millions of transactions take place every day, every hour, every minute and every second. This was not possible fifteen to twenty years ago. Now, with access to the internet, you have the capability of reaching many thousands of potential customers at the touch of a button. And - you are only limited by your imagination.

Internet marketing sounds easy to do, yet most businesses that currently use the internet to market their business lose money. When marketing your business online, there are three important steps that will make you feel confident. They include:

1. Targeting your audience.
2. Automating your business, and
3. Testing and adjusting your offer.

Your target audience depends upon the type of service or product you are offering. A little homework is required here. If you wish to sell hair and beauty products, you wouldnt send your announcements to farmers. Find out where your customers are by searching the web. Track what they are interested in when they visit other websites. Find out by asking. Do market surveys. Send out questionnaires. Query friends, acquaintances, neighbors and find out what interests them.

You can easily find out what your customers want by testing your products and services. Then if it doesnt sell, you can make adjustments before spending lots of money on a product or service that the market wont support. Testing new products, ideas, or your advertising message on a small target audience first, saves you time, effort, and money. Doing a small test, first, also allows you time to make adjustments to your website or your advertisement to meet the needs of your customer.

Automate your online business so that your valuable time and attention is directed to creating more products or services. There are now hundreds of web sources that offer business automation services. They can send out your advertisements, business cards, flyers, press releases, and post cards to thousands of potential buyers at a time. They can notify your customers when their order is ready to ship. They can do your bookkeeping and track of your customers order.

Internet marketing can be as easy as you make it, and it can be fun. Thinking up products and services that meet the needs of customers and getting them to the customer in a manner that is convenient and appropriate is rewarding in itself. And when your product or service is something you love creating, and when it helps others save time, money, feel and look good, this is a great benefit.
Three other benefits of selling your product or service online are:

1. You have access to a global market at the touch of a finger.
2. Your investment of time is small.
3. You can start an online business with little cost.

Compared to the cost of offline marketing - newspaper, radio, and TV ads, and the cost of postage with direct mailing, you can set up a website at a low cost and start offering your product or service and even see the results in a matter of days. With internet marketing you can test your ads, sales offers, website design, and notify thousands of potential customers - and sometimes receive an order within hours - and almost at no cost.

The internet allows you to reach a global market and the cost is much less than using the traditional methods. You can quickly change your marketing plan and send out your marketing message multiple times. Whereas, with the old way of selecting the media and waiting for your ad to be scheduled, printed, and then distributed, the comparison in cost and in time is monumental.

For internet marketing to work for you, you must set your business to run on automatic so you can put your attention on developing more products and better services. You must target your advertising message, consistently get it out to as many potential buyers as possible, and be ready to test, test, and test again to make certain your offer is what your customers wish to buy. These key secrets are a small part of what makes for a successful online business. Its up to you to find your passion, your faith, and your will to increase your sales, and - to give back.

Gerri D Smith

Gerri D Smith combines apparel fashion design and creative writing into a successful and growing mini-business known as Distinctive Impressions. For more then ten years, Gerri seeks to inspire thousands of others to realize their goals, to look and feel ?distinctive? in the way they dress, and to improve their professional image.

With a deep passion for creating women's fashions and accessories for day and evening wear, her clients include professionals whom she has named "VIW's" (Very Important Women), as well as other small, medium, and large sized women . Her other interests include organizing, producing, and participating in promotional fashion shows, fashion contests, art and craft sales, as well as coordinating and participating in fund-raising events that show off both her fashion and small business/entrepreneur skills.

Gerri?s apparel and accessory designs are promoted and marketed both online and offline around the Bay Area, and are sold to private clients. As a free-lance designer, many of her designs are one-of-a-kind and by special-order.

Her love of writing is portrayed in her ongoing self-improvement and motivational articles, an inspirational non-fiction book, and a modern contemporary, and inspirational romance novel. Gerri?s published books are marketed nationwide through the world wide web and offline to business women and romance novel readers.

Gerri is host and publisher of an inspirational newsletter that encourages, motivates, and supports individuals, small business owners, and women entrepreneurs to go for their dreams. The newsletter is an internet resource creating multiple ways for subscribers to unlock the doors to success and improvement. And it is Free. Now, being able to share two of her deepest passions - creative fashion designing and creative inspirational writing with others is her greatest pleasure.

In addition to producing her fashions, accessories, and her creative writing to inspire and encourage others, in her spare time Gerri also finds great pleasure in researching, studying and learning new skills. She hopes to broaden her expertise with public speaking on business leadership and personal improvement. Her two self-published books, one a full length contemporary romance fiction novel, titled ?A Challenge of Love,? and an inspirational non-fiction book titled, ?31 Cups of Inspiration,? are modern classics and will inspire others for a long, long time.